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Apr 17

Paper.li gets you more Twitter followers!

Posted on April 17, 2012 by admin
paperli

This is a great service from the guys at Paper.li that allows you to quickly and simply (and I mean real quick and super simple) create an online newspaper that can be viewed by anyone. Essentially what happens is stories … Continue reading →

Posted in Case Studies, News, Online, Social Media, Trends | Tagged marketing strategies, networking, new media, publishing, Twitter | Leave a reply
Apr 10

Facebook buys Instagram; Insta-what?

Posted on April 10, 2012 by admin
gram

Facebook has just made a deal to buy photo-sharing social media company Instagram for $1 billion! Now that’s a pretty penny. But what’s fuss over Instagram? Now Instagram if you haven’t heard of it before now (like Pinterest it’s newly … Continue reading →

Posted in Advice, Case Studies, News, Online, Social Media | Tagged Facebook, Instagram, networking, new media, Twitter | Leave a reply
Mar 28

Embeddable Tweets

Posted on March 28, 2012 by admin
imagestw

Looks pretty neat doesn’t it? Plus it only took me about 5 minutes to get it working properly, which in our busy days in the office is actually quite a benefit! So let’s talk about what this new Twitter feature … Continue reading →

Posted in News, Online, Social Media | Tagged customers, networking, new media, technology, Twitter | 1 Reply
Mar 06

Timeout! Let’s talk Facebook Timeline

Posted on March 6, 2012 by admin
TMM_Branding

Facebook timeline – like it (pun intended) or hate it it’s here to stay, at least until the next update. So what does this mean for your small business’ page? Bye bye Landing Tab This was quite useful for small … Continue reading →

Posted in News, Online, Social Media | Tagged automotive, Facebook, marketing strategies, new media | Leave a reply
Jan 14

Beer brewer; better run better run

Posted on January 14, 2012 by admin
LA band Foster The People

One of the headline stories online today began like this: Queensland brewer Castlemaine Perkins has been forced to defend its latest TV ad for XXXX beer after complaints were made about the commercial containing a song about a school shooting. … Continue reading →

Posted in Advertising, Advice, Case Studies, News | Tagged crisis management, public relations, television | 2 Replies
Jan 09

Ford really is going Forward

Posted on January 9, 2012 by admin
ford_2

It’s a new year and there’s bound to be be some new marketing initiatives on the rise. Recently this article by Head of Ford Social Media Marketing Scott Monty came floating through our office emails. Naturally being written by someone … Continue reading →

Posted in Case Studies, Online, Social Media, Trends | Tagged automotive, iPhone, marketing strategies, technology | Leave a reply
Nov 24

Boycott success of Harvey Norman after Kyle scandal

Posted on November 24, 2011 by admin
IMG_0064

Due to the relatively new nature of social media it can be hard to judge exactly how powerful it can be and indeed what it is capable of. Recently however, we can see a controversial case study of how social … Continue reading →

Posted in Advertising, Case Studies, News, Social Media | Tagged corporate sponsorship, crisis management, Facebook, Twitter | Leave a reply
Nov 11

Why social media is good news for Small Business

Posted on November 11, 2011 by admin
Credit to Comscore and the Social Media Examiner

If you haven’t heard about it already there’s a great American website call the Social Media Examiner and it contains a heap of great articles concerning new social media trends. Unfortunately it is based on American statistics but since their … Continue reading →

Posted in Online, Social Media, Trends | Tagged Facebook, marketing strategies, mobile optimisation, Twitter | Leave a reply
Nov 03

Tweet with TMM

Posted on November 3, 2011 by admin
twitter_logo2

With Twitter becoming increasingly popular, we thought we’d better get on board here at The Marketing Mix. So click here to follow us! If you don’t have an account, think about getting on board now because it really is a … Continue reading →

Posted in Branding, News, Online, Social Media | Tagged customers, Facebook, marketing strategies, networking, Twitter, word-of-mouth | Leave a reply
Oct 21

China Trip

Posted on October 21, 2011 by admin
Edward and Josh at the TMM office, Shenzhen

As you may or may not know,  in early 2007 TMM entered the importing industry and opened an office in China. Initially we were a motor industry specific supplier; but we have now expanded to a complete service that includes … Continue reading →

Posted in News | Tagged china, importing, promotional products | Leave a reply
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